Saturday, May 14, 2016

10 Tips for Using Pinterest

Pinterest is so addictive! I love it and enjoy spending time on my Kentucky Fashion by Pamela Owen account. Here is a link if you're interested in viewing my boards.
https://www.pinterest.com/KentuckyFashion/

Below are 10 tips for increasing your Following and traffic on Pinterest:

1. Name your boards as accurately and uniquely as you can.  For instance, don't fill a board with pins that don't relate to each other because that makes it difficult to name it. Food boards are probably the hardest to name because of the wide variety. If you like French foods then name your board "French Meals" and not "French Dishes." The Pinterest search engine will put your board in with other types of dishware and China, not foods. If you have a shoe or boot board then name it "Shoes I Love," "Boots" or "High Heels" so the search engine will put them in the proper category.

2. Clothing boards are tricky too. If you create a board to pin outfits then name it "Casual Outfits" instead of "Outfits I Like."  The Pinterest search engine will put it in with anything that involves "outfits" and some of those are not clothing boards. The search engine recognizes "Fashion" and "Style" or especially "Street Style." Those are photos of people taken outside instead of being posed by a photographer in a studio or department store.

3. Always use the "Edit" option for every caption on your pins.  You need to say something about the pin and why you liked it instead of just leaving someone else's info on the pin.

4. Once you have several boards filled you might want to rearrange them on your page.  This is easier to do if you are using a computer.  Click on your Settings and follow the instructions for rearranging your boards to give your page better visual "flow." Put boards of similar interest together or group together the boards that you want Pinners to see immediately.

5. The cover pin on each one of your boards is important.  You should keep in mind the subject matter of each board and use the option to change the cover.  As you click through the pins on the board your eye should tell you which pin will make a great cover showing an example of what your board contains.  Always center your cover pin to make it visually appealing.

6.The fastest way to get other Pinners to Follow you is to follow anyone back who pins one of your pins to their board.  If you are Pinning from an app on a mobile device you can adjust your settings so Pinterest will send you the names and pins of people who are pinning from your boards.  That's how I built my "Respect Yourself" Teen Girls board. I want my board to be filled with pins from teen girls. Their taste and style is different from mine at age 63 so I needed their help to make my board interesting.

7. Pinterest is a great social media tool for businesses, especially those that use a lot of pictures of their products and services.  Uploading photos of merchandise can help you sell it faster.  You can add other Pinners to your boards to form a "Group" board. This is helpful when you have several people who work for you and will want to add pins to the company boards. They will have to have their own private Pinterest account to be added to a Group board.

8. Pinterest is a great way to expand your hobbies.  There are plenty of "DIY" pins to post and share with other people who enjoy the same ones.  Collectors can use Pinterest to find other Pinners who may be selling their collections or looking for resources.

9. Planning special events like weddings, showers and birthday parties is easier because of the massive amount of pins on Pinterest with just about every theme you can imagine.  You can create private boards for planning surprise parties and only you and a few others will be able to see your pins instead of them going into the Pinterest public news feed.

10. Use the Pinterest search engine and find out what other Pinners are naming their boards.  Then you can add those words to name your boards and your pins will be shared more often. 

Wednesday, April 13, 2016

Dress Codes for Churchill Downs

While there is no dress code for guests purchasing general admission tickets to Churchill Downs, management reserves the right to deny admission to anyone whose attire they consider to be inappropriate.
Aristides Room • Stakes Room
Business Casual: Jackets preferred, blazers, vests, shirts with collars, sweaters, dresses, pantsuits, and slacks are appropriate. Jeans, shorts, tennis shoes, and denim are considered inappropriate attire, and are not permitted within these areas.
Finish Line Suites
Business Casual: Jackets, blazers, vests, shirts with collars, sweaters, dresses pantsuits, and slacks are appropriate. For regular racing, jeans are considered inappropriate. Children under the age of 12 are permitted to wear shorts. For Downs After Dark, jeans are permitted; however, tennis shoes and shorts are still not permitted within this area.
Jockey Club Suites
Business Casual: Jackets, blazers, vests, shirts with collars, sweaters, dresses, pantsuits, jeans and slacks are appropriate. For regular racing, shorts are considered inappropriate. Children under the age of 12 are permitted to wear shorts. For Downs After Dark, shorts are permitted; however, tennis shoes are still not permitted within this area.
Turf Suites • First Turf Suites • Section 110
Business Casual: Jackets preferred, blazers, vests, shirts with collars, sweaters, dresses, skirts, blouses, pantsuits, dress shoes/loafers and slacks are appropriate. Jeans, shorts, t-shirts, halter-tops, tennis shoes, and denim are considered inappropriate attire, and are not permitted within this area.
Matt Winn Dining Room
Shirts with collars, sweaters, dresses, pantsuits, and slacks are preferred and jackets are optional. Blazers, vest, golf shorts, dress shorts, dress jeans, and capris are appropriate. Frayed or torn denim is considered inappropriate attire.
Millionaires Row 4 • Millionaires Row 6
Shirts with collars, sweaters, dresses, pantsuits, and slacks are preferred and jackets are optional. Blazers, vest, golf shorts, dress shorts, dress jeans, and capris are appropriate. Worn or torn garments, tank tops, or midriff tops are not allowed in any of the above areas.
Skye Terrace
Shirts with collars, sweaters, dresses, pantsuits, and slacks are preferred and jackets are optional. Blazers, vest, golf shorts, dress shorts, dress jeans, and capris are appropriate. Frayed or torn denim is considered inappropriate attire.
Trophy Room
Business Casual: Jackets, blazers, vests, shirts with collars, sweaters, dresses, pantsuits, and slacks are appropriate. Jeans, shorts, tennis shoes, and denim are considered inappropriate attire, and are not permitted within these areas.
Turf Club
Business Casual: Jackets preferred, blazers, vests, shirts with collars, sweaters, dresses, pantsuits, and slacks are appropriate. Jeans, shorts, tennis shoes, and denim are considered inappropriate attire, and are not permitted within this area.
Twin Spires Gold Room
Shirts with collars, sweaters, dresses, pantsuits, and slacks are preferred and jackets are optional. Blazers, vest, golf shorts, dress shorts, dress jeans, and capris are appropriate. Frayed or torn denim is considered inappropriate attire.
#DerbyAttire #DerbyFashion #ChurchillDowns #KyOaks #KyDerby #Horseracing #DerbyHats #Runfortheroses

Wednesday, March 9, 2016

Vintage Resale is Booming

From The Business of Fashion:
http://www.businessoffashion.com/articles/n
ews-analysis/inside-the-booming-vintage-luxury-fashion-market?utm_source=Subscribers&utm_campaign=7a6e561b3c-&utm_medium=email&utm_term=0_d2191372b3-7a6e561b3c-418261685?utm_source=Subscribers&utm_campaign=7a6e561b3c-&utm_medium=email&utm_term=0_d2191372b3-7a6e561b3c-418261685

Saturday, February 6, 2016

10 Tips for Women Bloggers

When women first started blogging it was usually about their personal experiences with motherhood, caregiving, relationships, cooking, organizing, fashion, etc.  They were sharing their way of coping with their lives in the hope that they could help someone else.  "I know how you feel...I've been there myself" could have been the Mission Statement for their blogs.  The blogs were interesting and helpful then something changed.  Some bloggers realized that they could get more traffic by writing about controversial subjects or acting as if they were being attacked by readers. Listed below are my tips for bloggers:

1. NEVER use profanity. It shows a lack of class and education.  It's also vulgar and meaningless.  Profanity turns off a lot of readers and they won't return to your blog if they know that every paragraph is going to be filled with it.

2. Don't post a lot of photos of yourself.  If it's a fashion blog then two or three completely different photos will convey what you are blogging about.  People tire very easily when a blog is filled with "Selfies" so limit those to one.

3. If you are promoting your business you can't depend on the internet to be your only source of advertising.  Word of mouth is a clear indication of your success in the real world.  If you blog constantly but no one is contacting you for your services then maybe you are in the wrong business and need to go back to the real world. 

4. Remember that photos stay on the internet FOREVER!  Posting nude or partially nude photos on your blog means that you lose all control of your "intellectual property."  Maybe you have a hot "smokin'" body now but it won't stay that way as you age.  Someday you may want to run for public office or someone goes after you for some reason.  Do you want nearly nude or totally nude photos available for anyone to download and use against you?

5. Never pass yourself off as something you're not.  I know a blogger who claims to have had a very rough life, including being homeless.  She has never written about her experiences using dates so she makes it appear that she was homeless not long ago but suddenly she is a big success and shows off her new home.  Truth be told, her homelessness was the result of a divorce a long time ago and she had to move out because their house was sold.  Tell the truth bloggers...your readers aren't stupid!

6. There are bloggers who get their readers "riled up" in order to improve their stats and traffic. Anyone who has blogged for a period of time knows what their readers get upset over.  To create fictional stories about something that upsets people is just plain wrong.  If you do it too often then your readers will get wise and stop reading your blog. 

7. If you are lucky enough to have a lot of people following you then do them a favor and write about things that many of them can relate to.  Find interesting articles written by experts to share on your blog and be sure to give the authors credit.

8. Use your blog to help a movement gain momentum.  Choose something that is close to your heart.  You can help charities raise money by posting about their work.  Include a link to their website and social media sites.

9. Never criticize anyone or a company on your blog.  It will be on the internet forever and could get you in trouble if they decide to sue you.

10. Have fun with your blog.  When your content is upbeat and exciting it makes your readers happy that they took time out of their busy day to read your post.  Posts don't need to be long.  Keep them short and to the point.  The better readers feel the more likely they are to share your blog with their friends.

Monday, January 25, 2016

Simplicity Vintage Patterns in Today's Sizes


Simplicity Patterns paid attention to what women were wanting to wear and reissued some of their most popular patterns in sizes that will fit the modern woman. 










First Lady Melania Trump